Serial novels are really free on the Internet

The book says: "Cast thy bread upon the water and make sure there again soon for you." Hueing The publishing industry seems to be more to this philosophy is that each week the number of serial novels is freely available on the Internet growing exponentially.
I offered my novel, Horizons Past, free serial form (http://www.horizonspast.com) for about five months. I had no illusion of the reinvention of the wheel with this unusual approach, because I knew that if one handful of writers before me. Now I read one weeks sometimes to trust other novel out-going e-book format serialized free.
Most comments I get the question "Why would your book away." The answer to this question depends on how the author is established. Creating markets for established authors to their backlist titles of books and interest on their next releases. In addition, they now attract sponsors for their books, the books serialized on the display on their websites companies paid.
Mr A. Rose in the article "E-series writers a killing" Told author Doug Clegg, Steven Lee Climer, and Charles Compo leverage on their books by building the reader with free soap operas published. Apparently Internet marketing Cyber Gold and the series as a way to lure customers found on their website.
The contact reports Booktrade.info Headline Publishing, the first novel by British comic writer Simon Spurrier will be published online, several free from 24 May The book will be a period of six weeks published to match the output of the print edition. to integrate Headline rights to the first commercial publisher to make a gesture and Standard and Poor.
For authors and wannabe least, free serial novel, which will be used is to generate visibility and awareness, but apparently for established authors by giving your book away seems to generate significant cash flow.